Linear Publishing likes to examine the financial influences as they specifically relate to a community newspaper on the Internet. In addition to the obvious revenue from display ads (banners), financial consideration must be given to collateral revenue, cost savings and new revenue opportunities.When considering all influences, Linear Publishing can deliver monthly value in the amount of $1,434.50.
Obviously, if these numbers hold true then Linear Publishing is an easy decision. The fact is, our software can make these opportunities available, but your staff must deliver the effort. Just like the print product, you're in charge of your success and the revenue is in your local market, not in a national banner ad. By the way, these opportunities don't begin until you do.