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Development Blog
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Development Blog
This blog will be used as a vehicle to keep interested parties abreast of changes to the Linear system. Using the RSS feed utility, we hope existing and potential clients will become more knowledgeable about our system. Launched September 21, 2005.


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Half Banner Ads

March 14, 2011 | 01:48 PM

We've added an new ad set to the Linear system - mostly in response to clients "jury-rigging" a tombstone ad set to accomplish a particular ad size.

Half Banners (or Half Double Trucks) appear atop the right rails, but below the Double Truck ads (see Double Truck ads for more info). The ad set is intended to be as wide as the Duoble Truck ad, but much shorter creating a "half banner".

The Half Banner ads feature the controls for rotation, frequency, scheduling and weighting.

Click Here for more information and on-line samples of Half Banner ads.


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22nd century"Linear Publishing is a great company to work with. Their flexible CMS handles all aspects of our editorial publishing, ad placement, and website design. The best part is that they are just a phone call away whenever we need a custom solution to exactly meet our needs. In the ever-changing world of online publishing, that is a must-have."

Matt Arroyo
Director of Online Operations
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