November 17 08:16 PM
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Development Blog
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Development Blog
This blog will be used as a vehicle to keep interested parties abreast of changes to the Linear system. Using the RSS feed utility, we hope existing and potential clients will become more knowledgeable about our system. Launched September 21, 2005.


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Half Banner Ads

March 14, 2011 | 01:48 PM

We've added an new ad set to the Linear system - mostly in response to clients "jury-rigging" a tombstone ad set to accomplish a particular ad size.

Half Banners (or Half Double Trucks) appear atop the right rails, but below the Double Truck ads (see Double Truck ads for more info). The ad set is intended to be as wide as the Duoble Truck ad, but much shorter creating a "half banner".

The Half Banner ads feature the controls for rotation, frequency, scheduling and weighting.

Click Here for more information and on-line samples of Half Banner ads.


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midwest parentingLinear provides us with the total package. Account, Distribution, Sales and Editorial Management.

Its great having ready access to our internal information from any computer. The company productivity is boosted by our experience with Linear.

Mary Cox, Publisher
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