October 20 06:54 PM
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Cool Letters



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HTML formatted e-mails will raise the bar for your competition. (click for larger version)
Cool Letters is a powerful feature allowing you to send personalized individual or "bulk," HTML formatted e-mail.

This is not an "Opt-In" newsletter - rather, your account reps/staff can maintain their accounts on the Web site. Where accounts have valid email addresses, you can click a link to select which letter to send - viola! Or, you staff can compose letters on the fly and the Linear system will insert their letter text into the HTML body for a fantastic personalized correspondence.

HTML formatted e-mail can include visuals, colors and links. This is a powerful marketing tool for your company.

The letters are personalized because they are sent individually. Each letter may optionally insert the client's first name and company name anywhere in the letter.

Your system will even switch out the sender's name and return e-mail address to correspond with the sales representative managing the account.

Using multiple stationery and letter templates you can conduct a meaningful communication with your clients. Finally, the quality of your presentation will reflect the quality of your information.

quotes
SMDP"After years of subpar online publishing services, we discovered the answer to everything we were looking for in Linear Publishing. Linear is so easy to use and so quick to respond that our site was up in no time. Their online manual is invaluable but their staff is also extremely responsive. They have so many features that we may never use but they are there if and when we want to use them. Most recently, we created our mobile site. Within an hour it was up and running. Linear far exceeds their competition and our expectations."

Connie Sommerville
Operations Manager
10 - 20 - 20
06:54