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Web Enhanced Content


visitors stay longer and see more
when your content offers options


This is an example of "Web-enabled" editorial. Custom colors, graphics, rotating ads (banner, tombstone and display), related polls and content, links to continue, search or react - these all equate to visitor interest and loyalty.

With the advent of high-speed residential Internet access, your visitors will gladly trade the milisecond of additional load time for quality content. Linear is the industry leader in providing tools for Web-enabled content. We can brag about speed, but we're more proud of what we deliver.

Our system can be configured to automatically add the following:

Automated Editorial Item Enhancements

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Using the editorial defaults and templates, your Linear system can apply these enhancements automatically. Naturally, you'll have the opportunity to customize any item.
  • Author Links - a simple click retrieves any other editorial by the author in your system.

  • Author E-mail - a link allowing the Web visitor to write the author.

  • Author Visual - if you've stored an image of the author, your Linear system can insert the image with the author's name.

  • Activate Email and Web Links - if you desire, the Linear system can scan editorial for email addresses and Web links - somebody@aol.com becomes somebody@aol.com and www.linearpublishing.com becomes www.linearpublishing.com.

  • Section Menu - your Linear system will add a window with links to other editorial items within the section - even links to historical items in the same section.

  • Letters to the Editor - Web visitors can submit letters tied to the editorial item for quick review and presentation back on your site.

  • Send to a Friend - easily e-mail a reference link to the article to anyone.

  • Comments - allow Web visitors to create a free-flow of response to an item.

  • Related Links - the system will automatically create a table of links to other related editorial from past issues.

  • Editorial Display Ads - the system automatically inserts up to 3 display ads within the body of the editorial copy.


Which is more important - where you are going or how fast you get there?
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Section Content
Your editorial content can "inherit" the values of the editorial section, thereby increasing the amount of Web content that is automatically presented with an individual editorial item.
  • Section Visuals - have the system anchor each item with a visual referencing the section.

  • Section Ads (Banner, Tombstone and Display) - all rotating.

  • Section Inclusions (e-mail lists, links, notices, polls and more)


Easily Applied Editorial Enhancements
Beyond the automated Web enhancements, Linear makes it simple for you to further customize individual editorial items.
  • Up to 4 visuals in the body of the editorial. Each can be aligned, captioned, placed, bordered and shadowed independently.

  • Up to 2 pull-quotes in the body of the editorial. Each can be aligned, placed, bordered and shadowed independently.

  • A header visual to appear with - or in lieu of - the title.

  • Custom Ad Groupings.

  • Up to 8 Inclusions - Polls, Quizzes, Scrolling Side Bars, Lists, Links and more.

  • Custom Colors and Page Configuration.

  1. report reply print email
    So many choices
    January 05, 2007 | 03:54 AM

    I see where Linear can automate much of the placement of the dynamic site content - but to do so with such speed is very impressive. Its good to know i can pick and choose the features for my site - i'd be worried about overwhelming the Web visitor..

    Stan
    Chicago
  2. report reply print email
    Where's the beef?
    January 20, 2007 | 05:01 PM

    i looked at the related content and realized how important the surrounding content has become on the internet. people expect relational options when browsing the net. You have to offer the next step to the 12th power.

    Link Challenged
    Chicago
  3. report reply print email
    I get it
    January 20, 2007 | 05:09 PM

    Considering the same amount of time has gone into each editorial offering, i can't believe the difference in the presentation. I suppose there is some worry as to over-whelming the Web audience, but as long as i am in control of the content, that's something i could determine. Certainly, without thee Linear tools, i would not have the option.

    greg
    Pittsburgh
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22nd century"Linear Publishing is a great company to work with. Their flexible CMS handles all aspects of our editorial publishing, ad placement, and website design. The best part is that they are just a phone call away whenever we need a custom solution to exactly meet our needs. In the ever-changing world of online publishing, that is a must-have."

Matt Arroyo
Director of Online Operations
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