September 21 02:08 PM
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Box Ads



Click Here to re-visit the employing "fixed" rotation for the ads.

Box ads appear in either or both the top and bottom of the right-hand rails. These ads are only available in Linear sites utilizing the double rail configuration on the right. As shown in this example, Box ads "bridge" the right-hand rails.

Box ads enjoy all the features of our ad system including Weighting, Fixed Frequency, Scheduling, Rotation, Click through tracking, View Counting, Filling, Live Rotation and Maximum Impressions.

Example: In this example (see the large square ads at the top and bottom of the right hand rails):
  • Top Ads: There are four Box ads (top) scheduled to appear, but the page is configured to only show 2 ads at a time - so the ads will rotate.

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  • Bottom Ads: There are four Box ads (bottom) scheduled to appear, but the page is configured to only show 2 ads at a time - so the ads will rotate.
  • Typically, you'll have more ads than space available. The Linear system would allow you to show up to 5 Box ads at the top and bottom of the right hand directories, but showing so many ads might detract from the design of your site.

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    Fixed Frequency: With Fixed Frequency an ad will absolutely appear according to the frequency - no more and no less.
    • Top Ads: The "Greenlight" ad has been configured to appear each 3rd click.

    • Bottom Ads: The "Erie Financial" ad has been configured to appear each 3rd click.
    Rotation: All ads not assigned to a Fixed Frequency will rotate assuring that each ad is seen an equal number of times.

    Weighting: With weighting, the ad will not appear more frequently - rather the ad will receive preferred placement when shown.
    • Top Ads: The "Sizzler" ad has been given a weighting value of "1". It will always be placed atop the ads scheduled to appear.

    • Bottom Ads: The "Deposit-a-Gift.com" ad has been given a weighting value of "1". It will always be placed atop the ads scheduled to appear.
    Live Ad Rotation: While not employed by default, click here to re-visit the page employing "live rotation" for the Box ads. Normal weighting and frequency rules will apply, but the scheduled ads will share a display area. The live rotation settings for Box ads will switch the ads every 8 seconds. Live Rotation for the Bottom Box ads has been disabled. For more information, see Live Rotation.

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    Double Truck 2
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    Cash Gift Bottom Box
    Photographer 2 Bottom Box