September 26 02:25 AM
Share
QR Code
image
flag image
Banner.Edys
Adj.B.Best Buy
printPrint
emailEmail
shareShare


Ad Types


multiple approaches to meet the needs of your advertisers


The #1 way to get your advertisers found on your Web site is through the ads appearing on your Web pages. Linear Publishing gives you multiple tools for creating and delivering these important revenue components.

First, a little Linear terminology:
  1. Banner Ads are those ads which appear at the top and/or bottom within your site. Typically, these ads are approximately 468 pixels wide and 60 pixels tall.

  2. Banner Adjunct Ads are those ads which appear either left or right of Banner Ads. These ads typically are used to fine-tune the site spacing for banner ads. Sometimes, this space is used for "house" ads promoting features of the site.

  3. Body Ads appear within the body of your page. The system will insert them at intervals of your choosing. For example, you could have the system insert body ads after each 10th listing in the "Help Wanted" classifieds. Typically these ads are as wide as the page - the height would depend on the ad.

  4. Embedded Ads are actually embedded within the text of a page. The text "flows" around the ad. Typically these ads are "squarish" where the dimensions are determined by the site design.

  5. Leaderboard Ads are especially large banner ads- so large that they reside outside the site at either the top and/or bottom. Typically, these ads are approximately 728 pixels wide and 90 pixels tall.

  6. Leaderboard Adjunct Ads are those ads which appear either left or right of Jumbo Ads. These ads typically are used to fine-tune the site spacing for Jumbo ads. Sometimes, this space is used for "house" ads promoting features of the site.

  7. Menu Ads are those ads appearing beneath the left hand navigation of your site. The dimensions of these ads are usually tied to the configuration of the navigation area.

  8. Box Ads are those ads which "bridge" the right-hand directories at the top and/or bottom. The width of these ads are tied to the width of the right hand directories. The height of the ads may vary.

  9. Background Ads appear outside your site. Used with other ads to make powerful marketing statements.

  10. Ad Families is a feature where 2 or more ads are joined to appear together. This includes almost every ad type within the Linear system.

  11. Pop Open Ads are ads which open in a new window without prompting from the Web visitor.

  12. Peel ads appear in the upper right corner of a browser window. A hanging flap reveals content behind. People - curious, move their mouse to the area to reveal the full ad.

  13. Print Display Ads are taken directly from a print publication in either a PDF or JPG format. These ads have a very short life as they are tied to the print edition. Our system inserts them in the right hand directories and embeds them within text. Simply upload the original ad and let Linear Publishing create smaller versions that appear on your site. Each ad will link to the original, full-sized print ad! These ads can rotate and be grouped like the other ads on your site for perfect targeting (i.e. ads that appeared in the sports section of the print publication will appear with the sports editorial on your Web site).

  14. Tile Ads are ads which appear in the right hand directories of a site. The system features 6 sets of Tile ads. The width of these ads are tied to the width of the right hand directories. The height of the ads may vary. Each of the six sets can be divided in up to 4 groups for discrete placement.

  15. Panel Ads can appear either accress the top of the entire site or across the top of the "live area". The adsw "slide" down to reveal their gigantic content.

  16. Overlay Ads cover your site with a semi-transparent background. Visitors must "close" the ad to fully view the site. Unike "pop-up" ads, these overlays cannot be blocked.

  17. Word Ads are quick to deploy and ideal for the mobile environment. Standard ads can offer "Word ad equivalents".

  18. Half Banner Ads are ads which appear at the top and bottom of the right hand rails of a site. The width of these ads are tied to the width of the right hand directories. The height of the ads may vary.
Ad Creators

There are multiple tools for creating all of the above ads:

Standard Ads: traditional ads on the Internet are simple visuals (.gif and .jpg format). Obviously, Linear Publishing offers simple tools for delivering this style of ad.

User Ads: with Linear Publishing you can quickly build an ad using text, colors and Linear Publishing's background visuals. The ads you create will be treated exactly the same as other ads when rotating on your site or linking to other Internet information. Select borders, insets, type faces and more.

Flash Ads: some cutting-edge ads are built using "flash" technology. This incorporates complex motion and sound into the ad. Linear Publishing includes a simple interface to include flash-formatted ads in your system. These ads will be treated exactly the same as other ads when rotating on your site or linking to other Internet information.

Code Ads: Many ads are delivered through thrid party code. This allows the system delivering the ad to dynamically change the content and monitor the performance. Google Ads are code ads.

Double Truck 2
HDT Electrician
hdt jewelry
HDT Volvo
inclusion image
Tomb.115.120.Custard
Tomb.115.120.Pet Supplies
Tomb.115.Corak and Cracker
Tomb.115.Fat Guy POizza
Tomb.115.Dillie Deli
Move objects with your mind
Aenean fringilla vestibulum enim. Fusce nisl. Ut dictum, mi id volutpat ullamcorper, dolor enim lobortis nisi, a hendrerit quam turpis nec ante.
Defy gravity and amaze freinds
Suspendisse potenti. Vivamus pellentesque. Maecenas tempor feugiat nisi. Sed nisl leo, convallis a, sodales at, iaculis quis, leo. Integer interdum diam at dui.
Work from home and retire
Integer at nisl et ante lobortis lobortis. Donec in arcu eget nisl condimentum auctor. Suspendisse non eros et eros aliquet facilisis. Nulla et nulla quis magna malesuada lacinia.
09 - 26 - 18
02:25
S M T W T F S
1
2345678
9101112131415
16171819202122
23242526272829
30
Sky.160.Ikea
Lose weight now!
Nullam convallis sem in neque. Aliquam varius risus ac tellus. In hac habitasse platea dictumst. Proin sed ante id dui sollicitudin posuere.
Learn spanish in the bathroom
Aenean fringilla vestibulum enim. Fusce nisl. Ut dictum, mi id volutpat ullamcorper, dolor enim lobortis nisi, a hendrerit quam turpis nec ante.
Learn the secret of invisibility
Quisque velit tortor, sollicitudin ac, lobortis quis, vestibulum sed, odio. Nunc ante. Fusce pulvinar arcu sed quam.
Cash Gift Bottom Box
Photographer 2 Bottom Box
HDTB Travel
HDTB Gallery

Banner.Big Zoo Internet
Adj.B.Raid