Collateral Revenue
Initially, it will benefit your publication to package listings and records in CAPS as value added items for print advertising. This process creates content on your Web site, increases the value of the print product, strengthens the advertiser relationship and provides future value to your Web site. Get a display ad contract signed by using the Internet as a value-added component. And, when a client goes to your site to update his information, he'll see other features he may want to add to his Internet exposure.

Assume that you increase you print ad sales by 1% as a result of servicing the print advertiser via your Internet site. (monthly print sales @ $50,000: Linear Publishing Value = $500 per month).


Quotes
smiley peteFor a small publishing company, with large amounts of content, wanting to make an impressive charge into cyberspace, without prior web-publishing experience, Linear Publishing delivered everything we needed, and even options we didn't know existed, in a quick and effective manner.

Linear's staff worked with us to make sure we had the site we wanted, and the software provided is easy and vast for continuous changes and improvements.

Within a month of launching, the results have already gone well beyond hopes and expectations. I recommend Linear Publishing as far as somebody is allowed to make a recommendation.

Robbie Clark
Web editor
Smiley Pete Publishing
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